Case study
Eat Namkeen
16.4K conversions at a $0.30 cost per conversion
- Website
- eatnamkeen.com
- Timeframe
- Mar – Jul 2025
- Services
- Google Ads
Outcomes
Key results
30.6K
Clicks
16.4K
Conversions
$0.30
Cost per conversion
What the Brand Was Facing
Eat Namkeen's challenge was to position a traditional snack competitively against modern, design-led brands in a crowded online space.
What We Did to Fix It
We approached each ad as a deliberate combination of nostalgia and appetite. Our headlines evoked cultural familiarity while visuals emphasized crunch and authenticity. The targeting strategy connected two complementary audiences, including diaspora consumers seeking a taste of home and local snack enthusiasts open to discovery. Alongside this, behavioural signals guided budget toward predicted craving windows, keeping acquisition costs low even at volume.
What They Achieved With Us
Between March and July 2025, the campaign generated 30.6K clicks and 16.4K conversions at a $0.16 average CPC and a $0.30 cost per conversion. The result established Eat Namkeen as a recognized digital snack brand, demonstrating that heritage products can outperform trends when marketed with precision and emotional relevance.
Keep exploring
